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I make $25,000/mo with a Bootstrapped CRM
3.4K views Β· 3 months ago
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Arnaud Belinga built Breakcold to $25K MRR in the toughest market in SaaS: CRM.
Then he got stuck there for a year.
He had two options: take one of the acquisition offers on the table, or rebuild the entire product from scratch and risk killing the business.
He chose to rebuild.
In this episode, Arnaud shares:
How he went from $2K to $25K MRR with SEO and LinkedIn
Why he fired his team of 5 and had his best month ever right after
Why cheap software attracts customers who churn
And how to pick a SaaS that has low churn by nature
Try Breakcold: https://www.breakcold.com/?via=florian
Find Arnaud on X: https://x.com/ArnaudBelingaCX
Find me:
X: https://x.com/floriandarroman
Newsletter: https://floriandarroman.com
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Chapters:
β Intro
β How he accidentally built a CRM
β Two failed SaaS before Breakcold
β First $2K MRR from X
β 40% churn and the pivot
β Why bet on the CRM market
β Ditching X for LinkedIn
β $5K to $25K with SEO
β Solopreneur vs team
β Don't sell cheap software
β One product vs many products
β How to get customers on calls
β Hiring 5, scaling back to 2
β Sell or rebuild
β Going all in on distribution
β Profitable Founder Mastermind
β What he'd do differently